While blogging in the past has been approached as more of a personal platform, business-savvy individuals have turned it into a profit powerhouse by carefully selecting their topics.
The right people will soon find your content through leading search engines by writing about what you’re passionate about. Backlinks are closely linked to organic traffic to blogs, which is why many leading SEO specialists have shown this.
In the section below, I’ll mention some of what these top SEO experts believe about backlinks.
- Brian Dean — Backlinko
While discussing the importance of link-building on his blog, SEO expert Brian Dean made some excellent points.
Simply put, the more websites link back to your site, the better your chance of ranking high on page search engine results.
- WordStream.com
Another top search engine optimization platform emphasizes the need for link-building in any SEO-related plan.
- Alexa Blog
Last but not least, the official Alexa blogs urge you to create backlinks as an SEO long-term strategy. Here is what they had to say on their blog:
What Is Guest Posting?
Guest posting, more commonly known as Guest blogging, is writing articles for a blog that ranks higher on search engines or has more domain authority than your site to bring traffic back to your website. Additionally, it can boost credibility and awareness for both you and the hosting site while developing relationships with other bloggers in your industry.
Benefits of Guest Posting
As mentioned earlier, guest posting can have many applications, the most common of which is building backlinks and improving website SEO.
While many people focus on guest posting solely for the backlinks and to increase organic traffic, there is more to it.
- To Your Blog Domain Authority
By writing a guest post for a high-quality blog, you can thoughtfully increase your backlinks, improving your website’s domain authority.
To improve your ranking on Google, aim to get links from blogs with high domain authority.
- To Get Organic Traffic
The primary benefit of guest blogging is to obtain organic traffic from the SERP. Guest posting has been found to improve backlinks, allowing you to receive considerable organic traffic by improving your website’s search engine visibility.
- To Build Brand Trust
People guest post for many reasons, but one of the most common and significant ones is to build online brand trust. Think about it- if a top authority website mentions your brand, it reflects well on you and builds credibility for your business. People want to do business with you more when they see that you have been featured on a reputable site.
- Develop and Build Relationships
Bloggers may also be interested in guest posting sites since it is an excellent way to establish trust.
Starting a blog as a beginner in blogging may be challenging; even if you produce excellent material, people will not consider you an authority, but with the appropriate connections in place, top and established bloggers in your field will bring you to their attention, which will improve your blogger profile.
What comes to mind when you listen to the names MOZ, Neil Patel, Harsh Agrawal, and Brian Dean? They appear as authorities because they have developed quality relationships over the years.
- Build Backlinks
More backlinks to your blog can help you improve your website’s ranking on the SERP and boost organic traffic.
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